Muhammad Ali Center


Don’t mess with the Champ!  If you haven’t been to the beautiful Muhammad Ali Center in Louisville, KY you are missing out.  When you first arrive in the lobby, watch the Greatest of All Time come to life and get a sneak peak at the passion and drive you will experience throughout the Center.

The Ali Center wanted to create an immersive exhibit in the Lobby of the Museum to highlight Muhammad’s life and give a teaser for other exhibits inside. The Center plans to incorporate innovative technology in many of the displays currently residing there as well as the ones to come.

The Results

Increased Engagement
Increased Downloads
365 Days of Visitor Engagement
Real-time Customer Insights
New Revenue Stream Generation


March 13, 2023